June is Workplace Giving Month in Australia, a key moment for companies to rally employees around giving and drive meaningful impact together.

Much like Giving Tuesday, Workplace Giving Month creates a focused moment in time to engage your workforce, spotlight your charity partners, and encourage collective action. The difference? Workplace giving has the power to create ongoing impact long after June ends.

Workplace Giving Month is a time to “Maximise Your Impact” — encouraging organisations to think creatively about how they can increase participation, donations, and employee engagement across their workplace giving programs.

For companies looking to activate their communities during June, here are a few proven campaign ideas:

Launch a matching campaign

Matching remains one of the strongest motivators for employee participation. Consider introducing:

• Dollar-for-dollar donation matching

• Time-bound “double your donation” campaigns

• Team or department giving challenges

Even a short campaign window can create urgency and significantly increase participation.

Show where the money goes

Participation drops when giving feels abstract. The fix is straightforward: share specific outcomes from your charity partners, let employees who already give speak to why they do, and make the cumulative impact of your program visible. People give more when they can see what giving actually does.

Spotlight impact stories

Employees are more likely to give when they can see and feel the impact. Share:

• Stories from charity partners

• Employee giving testimonials

• Real outcomes made possible through donations

Storytelling helps turn workplace giving from a transaction into a movement.

Create a clear call to action

Successful Workplace Giving Month campaigns make participation simple:

“Donate today” "Activate your workplace giving account” “Join the matching campaign before EOY”

Simple, visible CTAs help convert awareness into action.

Build momentum throughout June

Workplace Giving Month works best when it’s treated as a campaign moment, not a one-off email. Think:

• Weekly reminders

• LinkedIn and internal social posts

• Employee champion spotlights

• Leadership participation

At Goodstack, we’re excited to support organisations across Australia during Workplace Giving Month and help more companies turn employee generosity into long-term impact.

June is the perfect time to activate your workforce, amplify giving, and maximise your impact.

Talk to us about Workplace Giving Month